NVR Fashion
[ Case Study ] Overview NVR Fashion is a Jaipur-based D2C brand and a house of exquisite, trendy fashion jewellery for both men and women. The brand prides itself on offering a curated collection of fashion-forward pieces that cater to every individual’s unique style and personality. When I began working with NVR Fashion, the goal […]
The Mind Bin
[ Case Study ] Overview The Mind Bin is a digital extension of celebrated Indian author and management professional, Aashisha Chakraborty, recipient of prestigious recognitions including PM-YUVA, Write India awards and author of the widely-loved bestseller Misadventures of a Salesgirl. Designed as a space for thoughts, writing, creativity and literary exploration, The Mind Bin showcases […]
Misskurti
[ Case Study ] Overview MissKurti is a women’s ethnic wear brand that I helped grow from scratch into a strong ecommerce and digital-first presence. When I joined, the brand had no digital infrastructure, no marketplace presence, and zero social media visibility. As the Digital Marketing and Ecommerce Manager, I set up all online operations, […]
The V Collection
[ Case Study ] Overview The V Collection is a semi-precious jewellery brand specialising in 925 sterling silver pieces, catering to both domestic and international customers. When I started managing the brand, the website was live but generating minimal daily sales of around ₹2,000. The brand had untapped potential both online and overseas. As the […]